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VERGE CAMPUS 2014
The Verge Campus Spring tour 2014 kicked off on April 8th and ran until May 10th, stopping at 21 colleges and universities across the U.S.
My role included developing tour specific creative campaigns and promotional materials prior to tour. While on the road, I was responsible for project tracking, asset management, media management, market research, social media strategy, and building the strength and integrity of the brand throughout the entire Verge Campus Productions organiztion and externally with artists, agencies, suppliers, sponsors, and partners.
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